How to build a profitable podcast.
The 30 best marketing podcasts to subscribe to in 2024. Subscribe to all of these if you want to massively upgrade your marketing skills this year...
I attribute approximately 24% of any success I have gained through listening to the best marketing podcasts.
Yep: 24%.
Admittedly that 24% is MASSIVE... yet.
But fortunately, like all great things, knowledge compounds over time. And hopefully that 24% will be worth a LOT in a decade from now.
Now one of the reasons I am in the podcast game... and that I love podcasts SO much is because they make it insanely easy to consume knowledge.
I listen on my morning run, when taking the bins out and basically when doing anything that I don't need to hear for... that is longer than 10 minutes.
Doing this, slides in approx. 60-90 extra minutes of learning each day.
It's beautiful.
We think you should do this too... and to make it that much easier for you, we have collated the 30 best marketing podcasts here for you to subscribe to...
Let's get into it!
The B2B Revenue Executive Experience is a podcast hosted by Carlos Nouche and Lisa Schnare who dedicate each episode to helping executives train their sales and marketing teams to optimize growth. Whether you’re interested in increasing margins and growing your market share, enabling your teams to compete on value rather than price, hiring new employees, or trying to stay at the forefront of the latest in sales and marketing techniques, this podcast will give you the tools and skills necessary to win in a B2B marketplace. Each episode features an interview with a thought leader or practitioner, discussing topics like: value selling, B2B sales, sales enablement, sales performance, marketing enablement, increasing revenue, increasing margins, increasing market share, sales strategy, and more.
Check out their latest episode here:
Subscribe here:
Welcome to the Market Movers: Building Brands and Links with Linkifi podcast, the go-to spot for transforming your business into an unforgettable brand. Dive into the world where branding meets SEO and link-building, and unlock the secrets to becoming more visible, credible, and downright irresistible to your audience.
Ready to rise above the noise and make your mark?
Check out their latest episode here:
Subscribe here:
The word “vanguard,” is defined as “a group of people leading the way in new development or ideas.” Marketing Vanguard: the podcast, spotlights the people who are driving the industry forward. It will feature valuable, must-listen nuggets of marketing-leadership wisdom, humility, stories, strategic insights, and growth opportunities in an era of ever more complex industry pressures and realities. Together we’ll dive into what's driving the decision-makers of today to move the needle of some of the world’s most exciting brands in incremental or monumental ways.
Hosted on Acast. See acast.com/privacy for more information.
Check out their latest episode here:
Subscribe here:
And now for a slightly different take... In this podcast, Tom Hunt, founder of bCast and Fame, pulls back the curtain on what it takes to be a founder and B2B marketer in the world right now.
He shares behind the scenes tactics, strategies and numbers from both businesses and is bringing you along on the journey to bootstrapped growth through marketing.
A must listen for any marketer.
Favourite Episode: Sujan Patel Shares 4 SaaS Growth Strategies For bCast
Subscribe here:
Building Globally: Lessons in Enterprise Product Growth is a podcast all about how product directors can grow their global user base. We’ve found top tier experts and strategic product thinkers in the world’s biggest and highest performing technology businesses. We’ve asked them questions, recorded their thoughts, secrets, and strategies, and aligned with them on how to grow your user numbers or revenue.
Building Globally is brought to you by Global App Testing, which does what it sounds like. If you’re curious about how GAT can help grow your user numbers or revenue, you can ask us about it via our website: https://www.globalapptesting.com/
And join us here as we explore the art of craft.
Check out their latest episode here:
Subscribe here:
Summary:
"Marketing Leadership" hosted by Dots Oyebolu is a podcast that uncovers the secrets of Brand and Performance Marketing Strategies from wise D2C & B2B marketers.
What You'll Learn:
Listeners can expect to learn about the state of B2B Performance Marketing and how marketers can leverage marketing strategies, organic or paid media campaigns, and marketing intelligence for predictable business growth. This hopefully will help grow their careers.
Why You Should Listen:
This podcast is a great resource for B2B professionals looking to learn from CMOs, agency leaders, and marketing-loving business leaders from all industries.
Best Episode:
Rand Fishkin, Co-Founder and CEO of SparkToro - Know Your Customer — Drive Real Performance Marketing - It's time for marketers to change their mindsets from being typical marketers to growth marketers focused on revenue. There are hundreds of touch points for learning about specific customer journeys and being able to satisfy their needs at scale properly. Still, not enough brands have taken advantage of that data yet. Today, Rand discusses how marketers can get a holistic view of their target audience. He also covers the KPIs that actually make a difference in growing an audience.
Highlights include:
- What does the future of SEO look like a decade from now?
- Dispelling the common misconception that companies start markets.
- How to deeply understand a problem space in your market.
- Some of the most important KPIs when it comes to customer research.
- How marketers should approach customer research when determining lifetime customer value.
About The Host:
Dots is a marketing expert in both D2C, B2B and podcasting growth, offering go-to-market strategies that work like magic. He offers brand and performance marketing strategy expertise with game-changing commercial outcomes to his customers.
Learn more at LinkedIn / Twitter / Facebook / Instagram / YouTube / Company Website
You can listen to the podcast here: Apple Podcasts / Spotify / YouTube
Join us at Time for a Reset: The Marketing Podcast with Global Leaders. We sit down with top marketing leaders representing the biggest and most loved brands, to uncover the secrets behind driving change in today's rapidly evolving world. From shifting consumer behaviour to the increasing importance of marketing in driving business growth, this podcast delves into the strategies and insights that are shaping the future of marketing. Each episode is packed with actionable takeaways and thought-provoking insights that will inspire you to rethink your approach and position your brand for success. Tune in for new episodes and discover how to lead the board agenda and unleash the true potential of marketing in your organisation.
Apple Podcasts / Spotify Podcasts
Welcome to IMpulse - The Influencer Marketing Podcast, hosted by Prateek Panda of Phyllo. We talk to the best and brightest in influencer marketing to hear their stories and share their experience, creating meaningful and engaging conversations that provoke, educate and inspire.
bCast Podcasts / Apple Podcasts / Spotify Podcasts
Welcome to Retain: The Customer Retention Podcast! Join host Lauren DeSouza on her journey to discover the power of retaining customers.
Accompanied by marketing experts, this podcast will demystify customer retention and deep-dive into how international companies are using it to keep their customers coming back for more.
Favourite Episode: Creating Loyal Customers with Shep HykenCreating Loyal Customers with Shep Hyken
You can listen to the podcast here...
Welcome to Content Disrupted, a podcast that explores the art, science, and people behind cutting edge brand storytelling. Join us every other week for candid conversations with pioneering CMOs, researchers, and creatives who will inspire you to think differently and bring clarity to the major changes underway in marketing—subscribe now on Apple Podcasts, Google Podcasts, Spotify, or your preferred podcast platform, and become part of the Content Marketing Revolution.
Check out their latest episode here:
Subscribe here:
The MRX Lab from FlexMR explores new and novel conversations from the fringes of the market research & consumer insights industry in 10 minutes or less.
Favourite Episode: Understanding Joy and The Human Experience
You can listen to the podcast here...
To thrive in a rapidly evolving landscape, brands must move at The Speed of Culture. Join Matt Britton, Founder and CEO of Suzy, and key industry leaders, as they dive deep into shifting consumer trends within their industry, why it matters now, and how you can keep up.
Favourite Episode: The Future of the Consumer in 2023 with Matt Britton, Founder and CEO of Suzy
You can listen to the podcast here...
Everyone Hates Marketers is the only podcast for people sick of marketing bullsh*t. It's reached 1M+ downloads in less than four years.
Every week, Louis Grenier interviews guests or shares his own no-fluff, actionable marketing insights so you can stand out—without being sleazy.
Learn more at https://www.everyonehatesmarketers.com
Check out their latest episode here:
Subscribe here:
Welcome to Pharma Launch Secrets, a podcast by Evermed. We host honest, direct, actionable conversations with world-leading pharma launch experts that will help you stay up to date with trends and strategies to help you launch your product successfully.
Check here for their latest episode:
Subscribe here:
Want to grow your business and sales without the BS?
Learn actionable tips across marketing, sales and growth (without BS or waffle) to help you skyrocket your business and revenue!
Each week, Sam Dunning interviews business leaders, experts and entrepreneurs from across the globe. Plus weekly solo episodes with specific marketing tips you can put into play right away.
Voted a Top B2B Marketing Podcast by Cognism.
Regular Top 100 Marketing Podcast across many countries.
Visit: https://www.businessgrowth.marketing
Brought to you by: https://www.webdesignchoice.co.uk
Favourite Episode: Simple Ways To Write High Converting Copy - Linda Melone
You can listen to the podcast here...
SaaS Marketing Superstars is the show where we uncover proven growth strategies from CMOs and marketing leaders behind some of the fastest-growing SaaS companies.
Each episode features an interview with a SaaS CMO, Founder or marketer leader, discussing topics like paid ads, SEO, content marketing, ABM and sales, landing page optimization, email marketing and how to use these strategies to generate more trial and demo signups for your SaaS.
Favourite Episode: Tom Hunt’s Formula for Driving B2B Sales with Podcasts
You can listen to the podcast here...
Welcome to Video Marketing Secrets: Simple Strategies for Outrageous ROI - a podcast by The Draw Shop.
Here, you will learn the most creative and cutting-edge video marketing strategies to help you attract, nurture, and convert your ideal customers throughout your sales funnel.
Hosted by Summer Felix-Mulder.
Favourite Episode: B2B Video Marketing and Sales Hacks for Business Growth with Tyler Lessard
You can listen to the podcast here...
Omniscient Digital presents The Long Game. Join David Khim, Alex Birkett, and Allie Decker as they interview guests in the content marketing industry about mental models, archetypes, and underlying structures that allow them to flourish and scale. In Kitchen Side episodes, they'll pose questions and debate the answers in a behind-the-curtain style conversation.
The Long Game Podcast is about playing infinite games in the world of content — and playing for long-term success. The hosts of this show don’t show up with a list of prepared questions. They let the conversation go where the interviewee wants to take it. We hope you enjoy and find value in our show.
Favourite Episode: How SparkToro Approaches Growth & Productivity (Rand Fishkin)
You can listen to the podcast here...
Marketing School Podcast is one of the best marketing podcast hosted by Neil Patel and Eric Siu.
How will you feel learning from industry gurus about growing your marketing campaign or running a successful online business?
So it is your chance. In daily 10 minutes chunks, Neil and Eric will be sharing their life experiences and how they were able to grow their marketing into successful businesses.
You won’t regret listening to their podcasts. Everything is part of more than 1400 episodes of this one of the best content marketing podcasts, from content marketing to growing website traffic, conversions, and successful marketing campaigns.
Favourite Episode: Tactics Will Only Get You So Far
You can listen to the podcast here...
One of the top online marketing podcasts, SEO Podcast has been creating impact since 2009. It has been the longest-running and most authoritative among digital marketing podcasts. If you are a marketer, business agency, or a marketing nerd, you can find a lot here.
From the latest trends of the ever-changing digital marketing landscape to best practices for moving in this dynamic industry, Chris Burres and Matt Bertram have everything for you.
More than 500 episodes of this podcast have simplified the most complex internet marketing concepts, including SEO, PPC, Conversions, SEM, and a lot more.
Favourite Episode: Search Engine Watch- Three Ways To Up Your Video Marketing Game
You can listen to the podcast here...
‘I Love Marketing’ is probably one of the best marketing podcasts on the internet. Want a roadmap for pronouncing marketing to running successful marketing campaigns? You will find it all here.
Dean Jackson and Joe Polish, vetted marketers and industry professionals, have designed the podcast to give a complete blueprint of marketing, traditional or online. A marketer, businessman, or startup owner can find know-how of running an email campaign to lead generation, lead nurturing, and all best practices of contemporary marketing.
Favourite Episode: Your Stand Is Your Brand: Why Taking a Clear Stand Can Transform Your Business and Life with Patrick Gentempo and Joe Polish
You can listen to the podcast here...
Another one falling in online marketing podcasts, ‘Online Marketing Made Easy’ is for the novice marketers to experts. Most of the podcasts out there will motivate you, but only a few will give an actionable plan to work on. Online Marketing Made Easy is a mix of education, how-to guides, and success stories of industry specialists.
Amy Porterfield, a professional marketer, hosts this podcast and walks you through online marketing trenches. From a nerd to a business expert, anyone can find valuable information.
Favourite Episode: How To Create A Million-Dollar Business (What's Worked For Me)
You can listen to the podcast here...
The next on our list of best marketing podcasts is ‘Perpetual Traffic.’ The mission of this podcast is to help marketers in running successful marketing campaigns with high conversion rates. The marketing duo of Ralph Burns (Tier 11) and Amanda Powell (DigitalMarketer) shares the best digital marketing practices in every weekly episode of the podcasts.
You should subscribe to this podcast to get the action plan for growing traffic of your online business with the case study of Tier 11. Besides that, success stories and experiences of entrepreneurs who grew their traffic leads and sales with the help of Perpetual Traffic are also part of the podcasts.
Favourite Episode: How to Crush Your Conversions with Facebook Popup Groups
You can listen to the podcast here...
Again a duo of marketers to give one of the best marketing podcasts to the world! Joe Fier and Matt Wolfe share a lot of valuable information for marketers in every weekly episode. Success stories and struggles of the marketers and entrepreneurs are featured in every episode along with actionable strategies to follow.
Most discussion is around brand marketing, brand awareness, traffic growth, marketing automation, lifestyle, and business systematization. The hosts of the show identify their podcast as ‘ A Life Improvement Podcast Masquerading As a Business Podcast.’
Favourite Episode: Jeff Spencer - The Roadmap That Champions Follow
You can listen to the podcast here...
Among the B2B marketing podcasts, Demand Gen Chat is like a prime time news show. Starting from a marketing incident or an event, the chat diverges into a set of actionable strategies for such an event or incident. Emil Shour sits with B2B marketers and Demand Gen experts to talk about the marketing trends, dynamics and growing as a marketer.
So you must listen to Chili Piper’s ‘Demand Gen Chat’ to know the strategies of successful marketers to bring more revenues to their companies.
Favourite Episode: How Ahrefs Grew to $40m+ ARR by Ditching Conventional Marketing Wisdom with Tim Soulo
You can listen to the podcast here...
How will you feel as a marketer if you get a new marketing tool every week that can benefit your business?
Well, I really feel excited receiving emails from Ahrefs or Backlinko about new features and tools. Imagine getting lucky to find such a toolbox where you will be introduced to new marketing tools and how others drove success using that tool.
Growth Marketing Toolbox is all about this. Every week Nicholas Scalice invites entrepreneurs, marketers, and startup owners to share what tools helped them out, how they used the tools, and finally give an action plan to the listeners.
Favourite Episode: The Power of Podcasting
You can listen to the podcast here...
A podcast for the SaaS marketing podcasts lovers. The SaaS Marketing Show is a series of interviews with the executive marketers of the top Saas companies and how did they drive success. The content of this podcast is focused on giving actionable strategies and plans to the listener for succeeding in their SaaS agencies or businesses.
The podcast is a new addition, and you can expect a lot of insightful and valuable information plus strategies of successful Saas companies.
Favourite Episode: How Privy Grew Organic Traffic 50% in 6 Months By Investing in Brand (Using One Simple Strategy)
You can listen to the podcast here...
The next on our list can be counted among the best marketing podcasts present on the internet. The Growth Show is a product of ‘Hubspot,’ and the aim of this podcast is to give voice to the entrepreneurs, business founders, and marketing experts who grew their business.
Every episode of the show features businesses and how they survived and grew.
The podcast is hosted by Meghan Keaney Anderson, Vice President of Marketing at Hubspot. There are more than 200 episodes to bring that spark of motivation to someone who is about to give up.
Favourite Episode:Why The Lean Startup Is More Essential Than Ever for Businesses
You can listen to the podcast here...
The Digital Marketing Scoop featuring Mark Flavin from 3B1 brings you the latest digital marketing news & tips you can use to help grow your business.
Each week we aim to deliver actionable tips you can use in your business, interview interesting people who can add value, provoke thought or educate on different topics related to marketing & technology.
Topics include, Google ads, Facebook Ads, Search Engine Optimisation, Content Marketing, Split Testing, Social Media Marketing & so much more! Follow us on Instagram, Twitter, or LinkedIn @3B1agency or visit us online at https://3B1.ie/
Favourite Episode: 3 Tips To Increase Your Ecommerce Websites Sales
You can listen to the podcast here...
Interviewing marketing leaders to keep you in the loop on what works - and what doesn’t - in the modern B2B landscape.
You can listen to the podcast here...
And there we go...
I'm subscribed to all of these best marketing podcasts. And if you are a self-respecting marketer: then you should be too.
Now you're subscribed here are a couple of extra tips:
Thanks for reading, and we look forward to listening to your podcast very soon ;)
